THE MAG

Jeans Swimwear Line & the "Horseman" Campaign

21/04/2023
by Giannis Chatzigeorgiou
21/04/2023

An adventurous getaway.

MODUS VIVENDI presents Jeans Swimwear Line & the “Horseman” Campaign from Swimwear 2023 Collection inspired by coastline horse rides. There is something magical about being on horseback, trotting along the beach with the salty ocean wind in your hair. Whether you're an experienced rider or a complete novice, horseback riding is the perfect activity for a summer getaway. Imagine galloping along the shoreline wearing your denim swimwear, or taking a leisurely walk down a quiet beach path. The perfect way to enjoy a hot summer day at the beach with your Jeans bath suit.

Whether you're looking for a relaxing getaway or an adventure-filled vacation, horseback riding on the beach is the activity all you ever wanted. There's nothing quite like galloping along the shoreline, feeling the sand between your toes as you take in the stunning ocean views. If you're thinking about taking up horseback riding, you should first, choose the right outfit to accompany you the whole journey. Nothing more than your Jeans swimsuit designed for adventurous moments.

This denim trend inspired swimsuit, is the statement piece of your beach look that never goes out of style. Inspired by the classic five pocket pants, decorated with press studs, is featuring some flattering cut and sew panels, offering an extra cowboy look. Either you are a jeans enthusiast or not, put on your denim swimwear or you are far likely to stay ahead of the crowd.

Swimwear made from fast drying elasticated fabrics with regular and comfort fits featuring some low rise and wide brief designs. All over customized denim looks printed design with press stud decorative buttons to get denim’s real feeling.

A horseback ride to give you the adventure of a lifetime. Jeans Swimwear Line and adventure awaits!

To discover the “Horseman” Campaign click here.

Credits
Photography / Videography: Gastohn Barrios @gastohn.barrios
Model: Jordan Misael @jordan___misael
Executive Production: Matias Santos
Video Camera: Estilo Wallo
Styling: Martin Iglesias
Assistant: Facundo Mas
Location: Pinamar, Argentina

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SIZE GUIDE
    • INCHESWAIST
    • CM
    • INCHES CHEST
    • CM
    • SMALL 'S'
    • 28-30
    • 73-78
    • 34-36
    • 81-96
    • MEDIUM 'M'
    • 30-32
    • 78-83
    • 35-41
    • 90-103
    • LARGE 'L'
    • 32-34
    • 83-88
    • 38-45
    • 96-115
    • EXTRA LARGE 'XL'
    • 34-36
    • 88-93
    • 42-47
    • 102-120

*Most of our fabrics also include elastane,
So if you measure your chest 96cm,
for a tighter fit, order 'M' - for a more relaxed fit, order 'L'

OUR MODEL WEARS SIZE `MEDIUM`

Modus Vivendi Size Guide Model
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CARE

Look After Me - Top 10 care instructions

  • ALWAYS WASH ACCORDING TO THE INSTRUCTIONS ON THE CARE LABEL.
  • USE ONLY PH NEUTRAL AND DEMARTOLOGICALLY TESTED DETERGENT SO AS TO AVOID ALLERGIES.
  • DELICATED FABRICS SHOULD BE TURNED INSIDE OUT BEFORE WASHING. ALL CLOTHING MADE OF LEATHER LOOK MATERIALS, LATEX OR FOIL PRINTED FABRICS SHOULD BE WASHED ON PROGRAMME FOR DELICATES. IRON ON LOW HEAT OR, BETTER STILL, STEAM FROM A DISTANCE.
  • MACHINE DRYING IS NOT RECOMMENDED IF YOURS CLOTHES ARE TO KEEP THEIR ORIGINAL CONDITION
  • HAND WASH ALL YOUR SWIMWEAR IN WARM WATER USING A MILD DETERGENT. IF YOU DO MACHINE WASH, SELECT A PROGRAMME FOR DELICATES, UP TO 30 C.
  • AIR DRY YOUR CLOTHES IN THE SHADE. IF DRYING IN DIRECT SUN, TURN CLOTHES INSIDE OUT TO JEEP THEM FROM FADING.
  • USE SPECIAL ‘COLOR CATCHER’ CLOTHS INSIDE THE WASHING MACHINE TO PRESERVE COLORS AND BLACK /WHITE CLOTHING.
  • DON’T LEAVE CLOTHES IN THE WASHING MACHINE TOO LONG, REMOVE YOUR CLOTHES DIRECTLY AFTER WASHING THEM.
  • DON’T USE BLEACH: NOT ALL OF OURS CLOTHES DESIGNED TO TOLERATE BLEACH; AND ESPECIALLY: NEWS COLORS SWIMWEAR.
  • DON’T IRON THE ELASTINE WAISTBRANDS OR RIBBED HEMS OF YOUR UNDERWEAR. THEYWILL LAST LONGER THIS WAY.
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